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Klicker

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"You can have everything you want in life IF you help other people get what they want."

Call 1

The purpose of this call is to create a connection, present Klicker solutions, schedule proposal.

Step 1: Preparation

"Opportunity does not waste time with those who are unprepared."

  1. Research basic information about the prospect and their business.
  2. Make a list of three things you like about the prospect and write them down.
  3. Visualize the call going smoothly.
  4. Objections will arise — anticipate them and know how to deal with them in advance.
  5. Visualize yourself being articulate and persuasive, saying the right things at the right time.
  6. Cultivate charisma: watch this video (or one like it) and visualize yourself being charismatic.
  7. Get all screens, dashboard, websites open and ready to present.

Step 2: Introduction

Introduction / pleasantries / create connection

  1. Basic intros and pleasantries
  2. Search for similarities that will create a connection between you and them... merge into WE
  3. Pull from list of compliments and background information you've gathered and tell them what you like / respect about them.
  4. Keep your mind focused on everything you LIKE about this person and ignore anything you don't. (mirror neurons)

Transition:

"So, you said before that your current site produces about X qualified leads per month, right?"

"And you said you want about X qualified leads per month to reach your goals, is that correct?"

"Okay let's talk about how Klicker can make this a reality for your business"

Step 3: Introduce Inbound

Set up inbound marketing as the solution to getting desired amount of qualified leads.

"Inbound marketing makes leads come to you — instead of you chasing leads."

"Inbound marketing is simple and effective."

"Inbound marketing is the smartest way to do marketing for businesses like yours."

"Inbound marketing isn't rocket science, but it works."

"Inbound marketing is all about execution."

Step 1: SHOW UP... in front of prospects searching for what you offer

Searchers with intentions to buy are looking for what you offer. The only question is, are you showing up?

Step 2: STAND OUT... from the competition and demonstrate the most value

Research shows prospects compare 3+ options before reaching out. Does your website demonstrate the most value?

Step 3: Seal the Deal... by following up until leads become clients

Leads seldom become clients immediately. It takes many interactions to land a client. Is your follow-up good enough to land the sale?

We build everything you need to grow your business with inbound marketing.

"Let's check out inbound marketing in-action."

⚠️ Mention that Klicker follows the inbound formula just like we're talking about ⚠️

Step 4: Showcase Inbound In-Action

Help prospect visualize their business getting results.

"We actually have a client who’s a lot like your business. Let’s jump on Google and check them out. "

"Look how they show up here. Let’s click on their site."

"Notice how this site is begging you to contact them."

"Notice how easy it is to contact our client."

"Notice how smoothly this site flows to the CTA."

"Notice how much better this site looks than our client’s competitors."

"You can see how easily it leads searchers to becoming leads."

This site converts around 10%, most sites convert at 2%.

Step 5: Introduce Service Packages

Everything you need to win online.

Foundations Websites Built to Convert

This is our website service package.

  • Get a website that converts visitors into red-hot leads... 24/7/365
  • If you don't stand out, someone else will.
  • Transform your website into your #1 salesperson
  • More than “pretty,” it’s built to SELL.
  • Demonstrate more value than the competition
Foundations

Traffic Takeover Win the Google Game

This is our search service package.

  • Your perfect prospect is searching for what you offer... are you showing up?
  • Competitors are stealing your traffic
  • If you don’t show up, someone else will
  • We position you at the top of Google for the keywords that matter most
  • Get ready for organic, local and paid search success
Traffic Takeover

STATUS Social that Sells

This is our social media service package.

  • Coming soon!
  • Coming soon!
  • Coming soon!
  • Coming soon!
  • Coming soon!
STATUS

Lead Loop Automated Follow-Up

This is our follow-up automation package.

  • If you don’t follow up, your leads are gone for good
  • Stay top-of-mind with automated interactions
  • Reinforce your sales pitch over and over — until you get the client
  • Close more leads with automated follow-up
  • Maximize the value of your traffic
Lead Loop

Step 6: Next Steps

Get prospect to want to receive proposal.

"Based on your goals, your business is a perfect fit for [service packages]."

"With these packages, we’re confident that we can help you reach your goals in X months."

"We’ll put together a proposal with all of the details that’ll tell you exactly what we’ll do to help you win online. Sound good?"

CTA!!! Suggest a date to send a proposal. Get them to agree. Send calendar invite immediately. Calendar invite should be title "Klicker + [business] Marketing Proposal

⚠️ DO NOT FORGET ⚠️

It's about them (not us)

SHOW don't tell

Use their first name

Lead the conversation

Use active listening

Keep asking questions